3 Reasons to You Should Be Using GIFs in

GIF, is an abbreviation for Graphics Interchange Format. Therefore, now It has become the internet’s most beloved image format to easily express themselves in today digital’s world.

So, Why Use GIFs?

There’s a lot to gain when you use gif animations layouts designs to market your business online. That is to say, we’ve outlined three reasons why animated images are the perfect visual component to add in your social marketing strategy.

1. To Promote a Product or an Event

Gif animations layouts designs are ideal for marketing your products online as they can show off the kind of details that will entice shoppers to buy. However, It also gives your audience a chance to take a closer look at your item since they do a fantastic job in highlighting its features and benefits. 

2. To Increase Your Audience Retention

For example, people prefer consuming information in a visual form because the content is more appealing, engaging and easy to understand. That’s what makes it so effective. 

3. To Showcase your Brand’s Personality and Creativity

In conclusion, adding GIFs in your social media campaigns shows that your brand has a personality and that you are a business focused on delivering positive experiences for your audience. It also adds a human element to your brand to show that you’re not just a corporate robot.

Why should I use GIFs on social media?

Brands who share authentic and engaging content can create a close relationship with their audience, and the right GIF can be the perfect way to make this connection. The short, looping aspect of this format provides a perfect snack for the attention span of today’s consumers.